One of the latest and greatest developments is that of social media. But what is social media and how can it be used to market your business? Social media includes websites like Facebook and Twitter where one can interact with friends, meet new people and keep up to date with one’s favourite businesses and other interests. Social media is basically a platform for communication- for both business and leisure!
Social Media Marketing
Let’s face it- we are all slaves to social media! For most of us, not a day goes by that we don’t check our Facebook accounts or update our Twitter accounts with new tweets, profile pictures etc. This is why marketing on social media is becoming the number one way in which to get the word of your business ‘out there’. Social media & marketing go hand in hand because social media websites are where people spend a great deal of their time. In the old days where computers didn’t exist, would you hand out flyers on a deserted street that hardly anybody ever used? No! You would hand out the flyers on the busiest street you could find! Marketing on social media means that you are guaranteed more exposure. Social media marketing is the secret to generating- and maintaining- customers!